Important Facets of Your Company’s SEM

Important Facets of Your Company’s SEM

Want to break out of your little box and gain traffic from all points to your website, then Search Engine Optimization is one of the most important sources of your success.  It is all an intricate dance that developers play to attain higher rankings on the major...

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Magento Site Development- Don’t go at it alone!

Magento Site Development- Don’t go at it alone!

As a Certified Magento Developer, InteractOne knows that one of the most important decisions that a retailer will make is their product presence online.  For the small retailer it may be the decision to take their products online; for the large retailer- updates. ...

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Social Networking Strategy Counts!

Social Networking Strategy Counts!

Social Networking Strategy Counts:  Failure to understand can be catastrophic. Many small businesses and retailers have watched the social networking firestorm build around them, and in the midst of trying to keep up decide that they need to jump on the fast-moving...

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Consumer Reports Rates Top Retail Chains

Consumer Reports Rates Top Retail Chains

Consumer Reports Rates Top Retail Chains For their March 2012 newsstand edition, Consumer Reports printed a story that took 10 of the largest retail giants in the US and rated customer experience both “in-store” and “online.”  The ten retailers researched were: Costco...

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View from the 2012 NRF Big Show

View from the 2012 NRF Big Show

January 16 & 17- we participated in one of the largest retail trade shows in the United States, the National Retail Federation’s “Big Show” in New York.  The show was attended by over 25,000 retail professionals from around the globe, which was a new record for...

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5 Pillars of Social Networking

5 Pillars of Social Networking

In their effort to get better exposure for their company online, many companies will anoint the youngest (and obviously most “techy” staff member…) to set up their social networking/online presence.  The amateurs guide to posting your online presence “Playbook”...

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Using Social Media

Using Social Media

For most businesses the benefits of using social media like twitter, facebook or a blog are very real. These platforms and can yield positive results for not only SERPS (Search Engine Results Page) rankings but for customer engagement and satisfaction as well. The key...

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Are Your Header Tags in Order?

Are Your Header Tags in Order?

Your header tags can be great tools in aiding search engines in their quest to determine what your web site is about. I have seen many sites that completely ignore the placement, structure, content and use of these vital tags to their peril. Using these these tags...

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Tracking Keywords for SEO

Tracking Keywords for SEO

A key part of Search Engine Optimization (SEO) is tracking the performance of keywords.  For some sites, a high traffic flow is the goal regardless of who the visitors are and what they want. Other websites, particularly e-commerce sites, focus not only on traffic but...

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What’s New in Magento Enterprise 1.9

What’s New in Magento Enterprise 1.9

The latest version of Magento Enterprise comes with a host of new features that focus on improving the shopping experience for customers, improving consumer/seller communication, and makes meeting the PCI (Payment Card Industry) standards much simpler. This upgrade...

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